WECAN KIDS CLUB
REIMAGINED WORD SEARCH
The brand identity of Wecan Kids Club builds around
the vibrantly expanding Signature Word Search Key Art
and the Wordmark anchored in confident simplicity.
The Signature Word Search key art that playfully flows
in vibrant forms embodies the spirit of joyful adventure
that is always welcoming children at Wecan Kids Club.
Fly to the Pink is a performance art
that visualizes love that comes suddenly
and makes everybody clumsy.
The performers were chosen from
the audience as the performance began
and performed it spontaneously.
Performed by Yiwei Zhang, Jang Won Lee,
Xinru Layla Li, Steve DeFrank, Soo Kim,
Lanyi Gao, and Mark Steffan in that order.